Creativity is not a luxury.

Can we just talk about this myth for a moment.

Our society perpetuates the idea that creativity is a luxury – for the lucky, talented few – while the rest of us toil away working hard to get by.

This is such a dangerous and toxic attitude.

Creativity is art, and art is powerful. Art is a means of expression, a communication source that transcends culture and language. Art speaks from heart to heart. Art helps us see the world in different ways. Art gets us out of our own head.

Creativity is problem solving, and problem solving is progress. Problem solving brings innovation, solutions that save lives, improve our world and help us get where we are going. We are all solving problems – literally all of the time. Our brain is creatively looking at our life and finding new and useful ways to navigate it.

Creativity is what makes us human. Our ability to cognitively process the information coming to us, to access the divine, to connect with each other, to innovate, communicate, build, dream, imagine… this is our humanity – our natural state of creativity.

We are all creative beings.

Creativity is not a luxury for the talented few. It is essential to our success as a species, to our joy and beauty and life. A belief that “I am not creative” is as toxic as a belief that “I am not enough and I do not belong”. To accept a belief that you are not creative is to accept a belief that you are helpless, lost.

“But I’m just really logical,” you argue.

Logic and reason are types of creative thinking! You are creative.

True logic, 0-1-0-1 binary logic is being done by computers. They are not inherently creative. That is what’s left for the humans: to follow your curiosity, explore, question, feel. That’s where we have always thrived.
Please fight against this belief that creativity is a luxury.

Create today.

My creation station.

Write a haiku. Ask a question. Listen to someone and connect with them – try to see things from their point of view. Paint. Draw. Play music. Dance. Go for a run. Write down your dreams when you first wake up. Meditate. Pray for someone. Solve a problem. Write a beautiful mathematical equation. Take a photo. Write an affirmation. Lay down on the grass and invite an idea into your mind.

Whatever sparks your curiosity, go and do that and report back in the comments below if you agree.

Be brave and curious,
Hannah


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Published by hanfitz.creates

I'm Hannah, a business coach for creative professionals. The world needs creativity and innovation: this is how we progress as humans. But, the creative journey is paved with challenges: we're told the story of the starving artist since we're children, our brain is hard wired to resist anything new (like creative ideas), we doubt our ability and worthiness to succeed and we crush our ingenuity with judgement and comparison. Yet, we know our purpose is to create. I help visual artists, designers and illustrators bridge this gap with my uniquely curated knowledge and experience of graphic design, finance, human behaviour and neuroscience. You have invested time and resources into their technical skill; now, it's time to invest in your mindset and strategy. After working with me, you can confidently communicate the value of your work, attract clients and charge what you're worth through multiple income streams. This frees up more time and energy to do what you're best at: create.

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